Arm & Hammer’s Sensitive Teeth and Gums Toothpaste is the best pick for sensitive teeth. It is the one paste of the three whose ingredients include both a sensitivity active and fluoride. Its parent company’s disclosure form lists potassium nitrate as “active - antihypersensitivity” and sodium fluoride as the anticavity active, with a function stated for every other ingredient. Tom’s of Maine’s Fluoride-Free Rapid Relief Sensitive is the runner-up and the pick if you want a paste without fluoride or sodium lauryl sulfate. It names arginine bicarbonate for “sensitivity relief” and gives a purpose and a source for every ingredient. Tom’s Sensitive + Whitening uses the same two ingredients and adds a whitening claim, footnoted “by removing surface stains.” Every fact here comes from each brand’s own pages, none of the three appears in the ADA’s 2025 sensitivity groups, and Runlow has not tested any of them.

The picks at a glance
ProductFormatSizeFragranceCertifications claimed
Arm & Hammer Sensitive Teeth and Gums ToothpasteArm & Hammerpaste4.5 oz4.5 ouncesFlavored, not scentedNone claimed
Tom's of Maine Fluoride-Free Rapid Relief Sensitive Gentle Mint Natural ToothpasteTom's of Mainepaste4.5 oz4.5 ouncesFlavored, not scentedB Corp
Tom's of Maine Sensitive + Whitening Fluoride-Free Refreshing Mint Natural ToothpasteTom's of Mainepaste4.5 oz4.5 ouncesFlavored, not scentedB Corp
Every value is from the manufacturer's own site and is sourced and dated beneath each pick below. "Not published" means the brand's own page lists no ingredients; "None claimed" means it names no certification; "Not yet checked" means we haven't read it. A certification is the brand's claim unless its row says otherwise.

What ingredient in toothpaste helps sensitive teeth?

The three pages here name two, and they work by different routes according to the brands that sell them. Arm & Hammer’s paste uses potassium nitrate. The brand’s page says only that it is “a sensitive way to care for sensitive teeth,” and the parent company’s ingredient disclosure form is where the ingredient is named and labeled “active - antihypersensitivity.” Tom’s of Maine’s two sensitive pastes use arginine bicarbonate with calcium carbonate. Tom’s lists arginine first in both ingredient tables with the purpose “sensitivity relief (occlusive agent),” and its Rapid Relief page says the pair “helps block sensitivity pain by forming a calcium-rich layer that seals open nerve channels on sensitive teeth.”

Those are the manufacturers’ descriptions of their own ingredients. Neither brand publishes the data behind the claim on its page. Both Tom’s pages say “clinically proven” of their sensitivity relief, with a footnote that the rapid relief claim depends on rubbing the paste directly onto the tooth for a minute, and that claim stays the brand’s. Arm & Hammer’s page uses the phrase for whitening, not sensitivity.

Does sensitive toothpaste need fluoride?

One of the three has it. Arm & Hammer’s disclosure form lists sodium fluoride as the anticavity active, and the page sells the paste as a “fluoride toothpaste that helps protect against cavities and control tartar.” Both Tom’s of Maine pastes carry “Fluoride-Free” in their names and list no fluoride compound. A fluoride-free paste makes no cavity claim, and neither Tom’s page makes one. So the choice between the three starts with that question: one tube for sensitivity and cavities, or a fluoride-free tube for sensitivity alone. What the ADA Seal on Toothpaste Actually Means covers how the ADA ties its seal to a named claim, and the ADA’s 2025 reference guide, linked from that post, lists no product from these three in its sensitivity control groups.

Our pick: Arm & Hammer Sensitive Teeth and Gums Toothpaste

Arm & Hammer

Arm & Hammer Sensitive Teeth and Gums Toothpaste

paste · 4.5 oz

This is the one paste of the three that does both jobs on its own label. Potassium nitrate is the sensitivity active and sodium fluoride the anticavity active, per the parent company’s disclosure form, which also gives every other ingredient a function: two surfactants, a thickener, a humectant, baking soda as the abrasive, a sweetener and a colorant. The product page adds a whitening claim, “clinically proven to whiten teeth in just 5 days,” and a tartar control claim, neither with a published test behind it.

Two things to know before you buy. The brand’s own page says almost nothing about sensitivity beyond the name; the active ingredient and its function come from the disclosure form, which the page links. And the formula lists sodium lauryl sulfate among its surfactants, which both Tom’s pastes leave out. The page gives no guidance on who the paste is for beyond its name.

Ingredients

IngredientWhat it does
Potassium nitrate"Active - antihypersensitivity," per the parent company's ingredient disclosure form
Sodium fluoride"Active anticavity toothpaste," per the parent company's ingredient disclosure form
Water (aqua)Diluent
Sodium lauroyl sarcosinateSurfactant
Sodium lauryl sulfateSurfactant
Cellulose gumThickener
FlavorFlavor
GlycerinHumectant
Sodium bicarbonateAbrasive; the product page calls it "100% ARM & HAMMER Baking Soda"
Sodium saccharinSweetener
Titanium dioxideColorant

Sourcechurchdwight.comChecked Oct 11, 2026

Compatibility

Fluoride
"STRENGTHEN enamel with Fluoride"; "fluoride toothpaste that helps protect against cavities and control tartar," per manufacturer; sodium fluoride is listed as the anticavity active on the parent company's disclosure form
Whitening
"Clinically proven to whiten teeth in just 5 days with our enamel-safe whitening formula," per manufacturer; no test is published on the page
Sensitivity
Sold as "Sensitive Toothpaste," "a sensitive way to care for sensitive teeth," per manufacturer; potassium nitrate is listed as "Active - antihypersensitivity" on the parent company's ingredient disclosure form. The page makes no sensitivity claim beyond that line and the product's name, and publishes no test

Sourcearmandhammer.comChecked Oct 13, 2026

Checked — none found

We checked and found no certifications for Arm & Hammer Sensitive Teeth and Gums Toothpaste.

Runner-up: Tom’s of Maine Fluoride-Free Rapid Relief Sensitive

Tom's of Maine

Tom's of Maine Fluoride-Free Rapid Relief Sensitive Gentle Mint Natural Toothpaste

paste · 4.5 oz

This is the pick if you want a sensitive paste without fluoride. It is also the best-disclosed of the three. Tom’s publishes an ingredient table that gives each of its eleven ingredients a purpose and a source, from arginine bicarbonate “derived from sugar cane” to xylitol “derived from birch trees or corn.” The page says the paste is free of sodium lauryl sulfate, artificial flavors, sweeteners, dyes and gluten, and that it “has not been tested on animals.” The brand claims B Corp certification on the page.

The sensitivity claim is the strongest worded of the three, “clinically proven rapid sensitivity relief in 1 minute,” and its footnote matters: “for rapid relief, apply the product directly to the sensitive tooth with a fingertip and gently massage for 1 minute.” The page describes the mechanism as a “calcium-rich layer that seals open nerve channels,” in the brand’s words. No test is published, and the paste makes no cavity claim.

Ingredients

IngredientWhat it does
Arginine bicarbonateSensitivity relief (occlusive agent); "derived from sugar cane," per the brand's own ingredient table
Benzyl alcoholNatural preservative; "derived from cassia oil," per the brand's own ingredient table
Calcium carbonateMild abrasive; "purified calcium from the earth," per the brand's own ingredient table
Hydrated silicaCleaning / polishing; "derived from purified silica from the earth," per the brand's own ingredient table
Natural flavorFlavor; "natural flavor oils," per the brand's own ingredient table
Sodium bicarbonateMouth freshness; "purified sodium bicarbonate from the earth," per the brand's own ingredient table
SorbitolMoistener / humectant; "derived from corn (Zea mays)," per the brand's own ingredient table
Titanium dioxideNatural color; "derived from ilmenite ore," per the brand's own ingredient table
WaterConsistency; "aquifer," per the brand's own ingredient table
Xanthan gumBinder / gum; "derived from vegetable matter through fermentation," per the brand's own ingredient table
XylitolSweetener; "derived from birch trees or corn," per the brand's own ingredient table

Sourcetomsofmaine.comChecked Oct 12, 2026

Compatibility

Fluoride
"Fluoride-Free," per the product's own name; no fluoride compound appears in the brand's ingredient table
Sensitivity
"Clinically proven rapid sensitivity relief in 1 minute," per manufacturer, with the footnote "for rapid relief, apply the product directly to the sensitive tooth with a fingertip and gently massage for 1 minute"; the page says it "uses mineral-derived Calcium Carbonate and plant-based Arginine" and "helps block sensitivity pain by forming a calcium-rich layer that seals open nerve channels." No study is published on the page

Sourcetomsofmaine.comChecked Oct 12, 2026

Certifications

  • B CorpB LabChecked Oct 12, 2026

Also consider: Tom’s of Maine Sensitive + Whitening Fluoride-Free

Tom's of Maine

Tom's of Maine Sensitive + Whitening Fluoride-Free Refreshing Mint Natural Toothpaste

paste · 4.5 oz

The same sensitivity ingredients as the runner-up, arginine bicarbonate and calcium carbonate, with a whitening claim added. The page footnotes that claim “by removing surface stains,” the same mechanism Tom’s states for its other whitening pastes, and calls the paste “enamel safe.” Its ingredient table runs to thirteen entries with the same purpose-and-source format, adds peppermint oil and a stevia sweetener, and lists no sodium lauryl sulfate. The sensitivity claim is “clinically proven sensitivity relief in 60 seconds,” with the same fingertip footnote as the runner-up. Choose it over the runner-up only if the whitening claim is what you want; on sensitivity, the two pages describe the same thing.

Ingredients

IngredientWhat it does
Arginine bicarbonateSensitivity relief (occlusive agent); "derived from sugar cane," per the brand's own ingredient table
Benzyl alcoholNatural preservative; "derived from cassia oil," per the brand's own ingredient table
Calcium carbonateMild abrasive; "purified calcium from the earth," per the brand's own ingredient table
Natural flavorFlavor; "natural flavor oils," per the brand's own ingredient table
Mentha piperita (peppermint) oilFlavoring; "derived from peppermint plant," per the brand's own ingredient table
Hydrated silicaCleaning / polishing; "derived from purified silica from the earth," per the brand's own ingredient table
Rebaudioside ASweetener; "Stevia rebaudiana leaf/stem," per the brand's own ingredient table
Sodium bicarbonateMouth freshness; "purified sodium bicarbonate from the earth," per the brand's own ingredient table
SorbitolMoistener / humectant; "derived from corn (Zea mays)," per the brand's own ingredient table
Titanium dioxideNatural color; "derived from ilmenite ore," per the brand's own ingredient table
WaterConsistency; "aquifer," per the brand's own ingredient table
Xanthan gumBinder / gum; "derived from vegetable matter through fermentation," per the brand's own ingredient table
XylitolSweetener; "derived from birch trees or corn," per the brand's own ingredient table

Sourcetomsofmaine.comChecked Oct 12, 2026

Compatibility

Fluoride
"Fluoride-Free," per the product's own name; no fluoride compound appears in the brand's ingredient table
Sensitivity
"Clinically proven sensitivity relief in 60 seconds," per manufacturer, with the footnote "for rapid relief, apply the product directly to the sensitive tooth with fingertip and gently massage for 60 seconds"; the page says it "uses Arginine and Calcium Carbonate." No study is published on the page
Whitening
"Helps whiten sensitive teeth" and "is enamel safe," per manufacturer, footnoted "by removing surface stains"

Sourcetomsofmaine.comChecked Oct 12, 2026

Certifications

  • B CorpB LabChecked Oct 12, 2026

What the pages leave out

None of the three pages publishes the clinical data it refers to, so “clinically proven” stays a claim on all three. None of the three appears in the ADA’s 2025 reference guide under sensitivity control, where the ADA lists the pastes whose sensitivity claim it has reviewed; a paste without the seal has not applied, which is a different thing from having been refused. Arm & Hammer’s own page is thin on the sensitivity ingredient, and the two Tom’s pages make no cavity claim at all. No page here says who should or should not use the paste, and this guide adds no such verdict on anyone’s teeth.

How we researched this

Every product fact in this guide comes from each brand’s own website, and for Arm & Hammer the parent company’s ingredient disclosure form the product page links, read on the date each record shows. Nothing was retrieved from a retailer listing or a review. Ingredient functions are quoted from the brand’s own tables and forms. Each certification is recorded as a manufacturer claim, since the issuer’s directory could not be queried by exact product with the tools available. The ADA statement comes from the ADA’s 2025 reference guide. Runlow has not tested any of these toothpastes and makes no claim about any of them beyond what the pages state. No prices are shown.

Frequently asked questions

What ingredient in toothpaste helps sensitive teeth?
The three pages here name two. Arm & Hammer's parent company lists potassium nitrate as the "active - antihypersensitivity" ingredient in its Sensitive Teeth and Gums toothpaste. Tom's of Maine lists arginine bicarbonate first in both of its sensitive pastes, with the purpose "sensitivity relief (occlusive agent)," paired with calcium carbonate, and its Rapid Relief page says the pair "helps block sensitivity pain by forming a calcium-rich layer that seals open nerve channels." Each statement is the manufacturer's own.
Does sensitive toothpaste need fluoride?
One of the three has it and two do not, and the pages say which. Arm & Hammer's lists sodium fluoride as its anticavity active and sells the paste as one that "helps protect against cavities and control tartar." Both Tom's of Maine pastes are sold as fluoride-free and list no fluoride compound. A fluoride-free paste makes no cavity claim on its page, so a reader who wants both benefits from one tube has one choice here.
Do any of these have the ADA Seal for sensitivity?
No. The ADA's 2025 reference guide lists its accepted toothpastes by the claim the seal covers, and none of these three appears in its sensitivity control groups. The "clinically proven" sensitivity statements on the two Tom's of Maine pages are the manufacturer's claims, and neither page publishes the data behind them.